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Capital Group

Capital Group

Creative studio, Digital studio, Production studio, Press, Banner advertising, EDM’s, motion, Transcreation, Events

Improving multi-market campaign activation

Creative studio, Digital studio, Production studio, Press, Banner advertising, EDM’s, motion, Transcreation, Events

Improving multi-market campaign activation

Creative studio, Digital studio, Production studio, Press, Banner advertising, EDM’s, motion, Transcreation, Events

Improving multi-market

campaign activation

Having found its current campaign production partner was no longer optimal for the complex needs of its growing global client base, Capital Group approached Network London to develop a more scaleable, efficient and streamlined process.

 

Having conducted a thorough review of its current approach, we established a set of more collaborative working practices that better connected Capital Group’s central team with local markets and agencies.

 

Our solution improved the speed of multi-market campaign activation and achieved greater creative consistency across all markets. In particular, the introduction of automated banner production, via Bannerflow, enhanced the efficiency of local customisation.

 

The client praised our robust, fit-for-purpose workflow model that not

only cut the lead times from conception to execution, but also reduced

costs by 40%.

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More Work

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Innocent

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Pernod Ricard

Ecommerce optimisation

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Kindred

Global creative production

Campaign activation

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Pernod Ricard

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Kindred

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Innocent

Campaign activation

Ecommerce optimisation

Global creative production

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If you’d like to talk to us about how Network London can help your business please contact us at:

+44 (0) 207 291 4700

6th Floor, The Media Centre

3-8 Carburton Street

London W1W 5AJ

Say Hello

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Innocent

Pernod Ricard

Campaign activation

Ecommerce optimisation

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